As U.S. healthcare emerges from the COVID-19 PHE, HME providers face five referral sales challenges that they must overcome if they want to succeed in the “new normal.” HME sales expert Ty Bello, CEO of HME sales coaching and consulting firm Team@Work, reviews those challenges and then outlines multiple ways HME providers can tackle each. If you’re looking for concrete sales strategies for the here-and-now reality of today’s referral sales market for HME, listen to this episode.