April 2012

April 2012


Feature

Retail Round-Up

Products & Technology

The Retail Round-Up

By Joseph Duffy

If your merchandising plan does not include pairing cash products with funded products for display in your showroom (and your catalog or other sales materials), you might be missing out on an opportunity to help recoup revenue being lost to cuts, caps and competitive bidding.


orthotics and prosthetics

Business Solutions

A Springboard into Orthotics & Prosthetics

By David Kopf

Exploring the opportunities, considerations of diving into orthotics and prosthetics.


Column

Editor's Note:

What’s Your Plan B?

By David Kopf

Time is getting awfully tight in the fight to stop NCB; providers must develop options.


Observation Deck

NCB: Remember The Big Picture

By Michael Schleipfer


Article

Product Premier:

Bridging Both Worlds

By David Kopf

Philips Respironics SimplyGo POC serves up pulse dose and continuous flow in a 10-lb. package.


Tips for Pairing Cash Products and Funded Products


Problem Solvers

Childhood Care Compliance

By Cindy Horbrook

How providers can help care partners ensure young patients comply with respiratory therapy?


Orthotics & Prosthetics Resources


Perfect Pairings

By Joseph Duffy

Various funded and retail products that blend well together from a marketing and merchandising standpoint.


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