VGM Opens Registration for Heartland 2023

Special Early Bird pricing for the June 12-14 conference is available to attendees that register prior to April 14.

VGM & Associates has opened registration for its 22nd annual Heartland Conference, which will run June 12-14 in Waterloo, Iowa. 

Special Early Bird pricing is available to attendees that register prior to April 14. Passes are all-inclusive and provide access to all Heartland education, including three pre-conference sessions. This year’s passes also cover meals, entertainment, and access to the products and services on display from VGM’s network of vendors displayed in a newly renovated exhibit hall. 

“Heartland is more than a premier educational conference,” said Jeremy Stolz, president of VGM & Associates and VGM Fulfillment. “It also provides unique opportunities to make important connections with key experts and colleagues in the industry.”

The VGM Heartland Conference features industry experts presenting on a range of HME topics, including respiratory, regulatory and audits, rehab, operations, sales and marketing, billing and reimbursement, and retail. The educational sessions also offer more than 60 options for registrants to earn contact hours, and attendees can earn an estimated 15.75 contact hours/CEUs this year.

In addition to the education sessions, Heartland also features panel discussions, vendor engagement opportunities, and community dinners. This year’s keynote speaker, Adam Markel, a no. 1 Wall Street Journal Best-Selling Author and resilience expert, will discuss “becoming change proof.” Networking opportunities will include the Heartland kick-off event and fireworks display, and a special event for first-time attendees. 

“Every year, Heartland Conference provides our members with top-notch education and events, but this year is going to be the best yet,” said Jill Blaser, Heartland Conference chair. “We have some new experiences and education to combine with our Midwest and VGM hospitality that will take your business to the next level.” 


About the Author

David Kopf is the Publisher HME Business, DME Pharmacy and Mobility Management magazines. He was Executive Editor of HME Business and DME Pharmacy from 2008 to 2023. Follow him on LinkedIn at and on Twitter at @postacutenews.

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