Retail Trailblazing in Texas

Faisal 'RJ' Poonawala of Spring Branch Medical Supply in Houston explains how his provider business expanded into retail and shares some important lessons he learned along the way.

HME providers know retail sales are critical to their success, and some have gone so far as to transition to retail-focal or even retail-only business models. That said, there are a lot of lessons to take in along the way. Fortunately, one HME provider spared some time to join the HME Business podcast and share some of the things he’s learned on his retail journey.

In Episode 25, Faisal “RJ” Poonawala of Spring Branch Medical Supply in Houston, Texas discusses how his business made the switch to retail, the lessons he’s learned, and the initiatives he’s undertaking to not only succeed, but expand as well. Key elements he touches on include the importance of metrics, how a good point of sales system makes a world of difference, and how increased sales translate to improved care for the customer. 

Download the episode on iTunesStitcher or Google Play, or listen to it here:

In the previous episode, James Gibbons of Fisher & Paykel Healthcare discusses how respiratory care is learning that there is a wide variety of patients that need help with clearing their upper respiratory system so that they can achieve better alveolar ventilation. He explains that nasal high-flow therapy, which began in the hospital setting, is now entering the home setting thanks to new HME innovations that are helping providers offer new care solutions and drive increased revenue in the process.

The HMEB Podcast examines essential news, trends, and developments, and interviews industry experts to find out how HME provider owners and operators can run efficient, profitable, and growing businesses with an eye on patient care. Make sure to subscribe on iTunesStitcher or Google Play, and start listening today!

About the Author

David Kopf is the Publisher and Executive Editor of HME Business and DME Pharmacy magazines. Follow him on Twitter at @postacutenews.

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