PlayMaker, Brightree Unveil Systems Integration

New collaboration integrates referral data from Brightree into PlayMaker, where providers can use performance analytics to make strategic decisions.

HME IT firms PlayMaker Health and Brightree have an announced a strategic agreement aimed at creating a comprehensive, integrated business-growth solution for HME, home health, hospice and infusion providers

Through the collaboration, referral data from Brightree will be integrated into PlayMaker to yield performance analytics and information for strategic decision-making.

“Today’s providers know the key to remaining competitive and surviving in today’s volatile market lies in their ability to access the right business intelligence, and no one knows that more than Brightree,” said John Griscavage, CEO of PlayMaker Health. “We are fortunate to partner with them and empower post-acute organizations with the market, referral and sales intelligence they need to support strategic growth initiatives and drive profitability.”

“The integration with PlayMaker Health helps ensure that our mutual clients can better streamline operations and improve performance, which aligns with our vision of delivering technology that empowers our customers to be more successful,” added Nick Knowlton, vice president of business development for Brightree. “We look forward to collaborating on innovative solutions to advance this vision.”

About the Author

David Kopf is the Executive Editor of HME Business and DME Pharmacy magazine. Follow him on Twitter at @postacutenews.

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