Brightree Acquires AllCall Connect
Buy will help sleep providers and their patients through improved resupply orders, which have been shown to increase compliance.
- By David Kopf
- Jul 06, 2017
Brightree LLC, maker of software services for HME providers and other post-acute care businesses, acquired AllCall Connect, a provider of a live-calling solution for CPAP patient resupply.
Through the buy, Brightree will be able to pair the technology, analytics and real-time patient information of its Brightree Connect solution for resupply patient contact management with AllCall’s live, outbound calling program.
“Data has shown us that interactive voice response systems are effective at managing patient outbound calls,” said Matt Mellott, president and CEO of Brightree. "Live outbound calling, combined with Brightree Connect’s IntelligentQ technology, is far more impactful in optimizing an HME’s CPAP resupply program and providing a better patient experience."
The buy should help Brightree’s sleep provider customers, which will likely welcome the opportunity to outsource the cost and complication of reaching out to resupply patients via lia calls. Those call-heavy programs require hiring and training of call center staff, purchasing and operating specialized phone systems, and developing data analytics capabilities. The resources and knowledge required to achieve those things is well outside most providers’ core competencies, creating a perfect care for outsourcing..
“Our HME customers are looking for the most cost-effective way to provide CPAP supplies to their patients,” said James Dragatsis, founder and president of AllCall Connect. “Joining the Brightree family gives us the opportunity to apply our live-calling expertise to a scalable solution, thus allowing more patients and providers to benefit from efficient, effective resupply programs.”
Beyond the revenue potential for better sleep resupply orders, sleep patients enjoy improved compliance when they follow up on their resupply orders. To that end Brightree cited research that indicated that more than 50 percent of patients that are frequently order their resupply items sleep more than seven hours a night, and more than 80 percent of them use their therapy seven nights a week.1
“We continue to look for new ways to help our HME customers best serve their patients while growing their businesses,” said Raj Sodhi, president of Healthcare Informatics at ResMed, Brightree’s parent company. “With the addition of the AllCall Connect service, we now have the ability to directly offer Brightree Connect customers a turnkey ‘live call center’ service with trained experts and proven processes.”
David Kopf is the Executive Editor of HME Business and DME Pharmacy magazine. Follow him on Twitter at @postacutenews.