Retail Products

A round-up of some of the latest retail-oriented HME products on the market that any provider can start offering to its cash sales customers.

Retail sales are all about product. Cash sales items have to appeal to specific customers needs, and their appeal must be obvious. With HME provider staff as busy as they are, it is critical that the product truly sell itself.

That means providers must stock product offerings that attract clients with clear and obvious benefits. Ultimately, patients should take one look at these sorts of products and think, “now why didn’t I think of that?”

And if they products are packaged in an eye-catching fashion, and the product design is attractive, then the provider has something solid it can stock with reasonable confidence that it will entice customers to buy it.

That’s what we call being “retail ready” and there are a wide variety of products that fit the bill. Moreover, they come across a wide spectrum of DME product offerings. They could be home access items, aids to daily living, bath safety offering, or related to other “core” DME categories. The key is that they’re being sold on a cash basis.

Bearing that in mind, we’ve collected a number of “retail ready” product offerings that should easily round out any provider’s line up of cash sales offerings. Let’s take a look:

SUITCASE Singlefold GFPortable Ramp Easy to Setup and Transport

SUITCASE Singlefold GF

  • Available in five sizes, the ramp is lightweight and has a single-fold design.
  • A full-length folding joint gives the ramp additional strength, with a weight capacity of 660 pounds.
  • The folded size of the ramp is 29 in. by 14.5 in. by 2 in., and a carry bag is available.

(800) 451-1903

Vionic with Orthaheel footwear and orthoticsPodiatrist-Designed Footbed In Every Pair

Vionic with Orthaheel footwear and orthotics

  • Orthaheel technology provides proper alignment, which can help reduce common aches and pains from the ground up.
  • Podiatrist-designed support built seamlessly into contemporary and modern classics.
  • Recognized by the American Podiatric Medical Association (APMA). The APMA seal of acceptance has been granted to most Vionic products.

Vionic Group LLC
(888) 882-7954

Lumex ReachersReachers Help Avoid Patient Injury

Lumex Reachers

  • Three different reachers help users reach into tight spaces, grasp objects in high spaces and pick up objects off the ground.
  • A squeeze of the trigger closes the reacher’s jaws for a tight grip.
  • Deluxe reacher has 360 degree rotation.

(770) 368-4700

Padded Dressing Stick with Shoe HornDressing Stick with Shoe Horn Helps Patients Avoid Bending

Padded Dressing Stick with Shoe Horn

  • The padded dressing stick is 24 inches long and equipped with a plasticcoated ‘S’ hook that can be used for pulling on and pushing off clothes.
  • At one end is a shoe horn that lets users slide on footwear without bending or stooping.
  • The shaft of the dressing stick provides users with a soft grip.

Drive Devilbiss Healthcare
(877) 224-0946

CaneTUBE Cane HolderCane Holder Gives Patients Convenient Storage

CaneTUBE Cane Holder

  • Tool-free fastening system is designed to work with any round tubing 3/4 in. to 1-1/8 in. diameter.
  • The cane holder snaps on easily and holds tight to most walkers, rollators, power chairs, scooters and more.
  • CaneTUBE is portable and stays on even when the walker/rollator is folded.

CaneTUBE by Easy Living Innovations
(800) 663-9037

CPAPMax PillowAdjustable CPAP Pillow Offers Four Heights

CPAPMax Pillow

  • Pillow’s height is easy to adjust by adding or removing layers of foam inside the pillow, which helps minimize mask shifting, air leaks and facial pressure.
  • The dual-sided design offers a choice of two sleep surfaces: plush memory foam and traditional fiberfill.
  • An 18-inch tether keeps the hose in place for undisrupted sleep.

Contour Products
(800) 692-6686

DynaflangePrefabricated Insoles Offer Personalized Foot Relief


  • A new approach to prefabricated foot orthotics, prefabricated DynaFlange delivers the same enhanced shock absorption and dynamic energy return as the custom DynaFlange, but at a consumer-friendly price.
  • The device’s patented flange flexes during heel strike, storing energy that is released during the subsequent phases of gait, which positions the foot for optimal propulsion.
  • Supports also improve center of pressure and stability through all phases of the gait cycle, guiding the foot back to neutral resulting in improved posture.

Apex Foot Health, an OHI Company
(800) 252-2739

PediFix Relief SleeveCompression Sleeve Relives Pain from Plantar Fasciitis

PediFix Relief Sleeve

  • Compression sleeve helps to relieve heel and arch pain related to plantar fasciitis, the irritation of the ligament that connects the heel to the toes.
  • Sleeve compresses the arch in two directions: around the mid-foot and lengthwise.

PediFix Footcare Company
(800) 356-8185

This article originally appeared in the August 2016 issue of HME Business.

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