National Campaign Spotlights Paralympian’s Business

Small Business Revolution program profiles Powell Orthotics & Prosthetics, co-owned by paralympic athlete Joe Sullivan.

The national Small Business Revolution campaign recently decided to highlight a prosthetics company where a former Paralympian now serves fellow amputees.

At six-months, Joe Sullivan became a below-the-knee amputee due to cancer, and was taken to Powell Orthotics & Prosthetics, which has been in business 1932. As the years passed Sullivan became a paralympian, and then came full circle back to Powell, as a technician and then as co-owner of the O&P provider that first assisted him at the very start of his life.

Now, Sullivan and fellow co-owner Michael Montero provide prosthetics as well as advice to the patients to help them understand they’re capable of doing anything people with all their limbs can do.

Powell Orthotics & Prosthetics is among 100 businesses being showcased as part of the Small Business Revolution project, and you can view the brand-new photo essay about the company at

A provider of various services for small businesses, Deluxe developed the Small Business Revolution campaign to showcase the importance of personal touch and local involvement by capturing the stories of small businesses and their customers, families and friends.

About the Author

David Kopf is the Publisher and Executive Editor of HME Business and DME Pharmacy magazines. Follow him on Twitter at @postacutenews.

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