Industry Vet to Lead Pride’s Retail Sales

Rick Michael joins mobility maker’s team as national sales manager of Retail Mobility.

Pride Mobility Products has hired Rick Michael to work as its new national sales manager of Retail Mobility.

A 15-year veteran of the mobility industry, Michael has helped providers explore and develop new market opportunities. In his new role at Pride, Michael and the mobility product maker's retail mobility team will work to support providers in various aspects of their retail business, ranging from point-of-purchase displays to product planning to financing.

“Retail mobility is a winning strategy in today’s mobility marketplace,” says Andrew Pyrih, senior vice president of Domestic Sales for Pride Mobility. “Rick is a perfect fit to lead our dedicated retail mobility team in delivering products, services and strategies to maximize providers’ retail sales and optimize the customer experience.”

About the Author

David Kopf is the Publisher and Executive Editor of HME Business and DME Pharmacy magazines. Follow him on LinkedIn at and on Twitter at @postacutenews.

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