Orthopedic Goods

As providers work to expand their revenues, one long-standing category provides a good mix of retail and funded revenue that is also supported by solid demographics: orthopedics.

For starters, orthopedic goods are products that often meet the criteria for reimbursement, and are more often covered than not when prescribed as medically necessary. Also, when orthopedics are prescribed, there are many items providers can sell on a retail that dovetail with those products to increase theirs profits. For instance, when a patient needs a knee brace, the provider can up-sell heating pads, analgesics and knee wedges. Or, when a lumbar or cervical support is prescribed, the provider can sell positioning pillows and cushions, heating pads, pain relief devices, analgesics and reaching aids.

But orthopedic goods can also be sold on a retail basis, as well, and when you consider the demographics that need these offerings, the argument to offer orthopedic products becomes even stronger. Baby Boomers represent a key patient population, and selling orthopedic products to this huge customer base can offer a high rate of success given that many of the can self-fund. Also as that population ages and people that are older remain physically active longer, an increasing number of those people require some type of supports and braces to help maintain those active lifestyles, as well as to prevent and treat minor injuries.

Suffice it to say that orthopedic products clearly represent a key revenue opportunity for providers, and one that lets them leverage existing patient relationships and their in-depth product knowledge. Let’s take a look at some key orthopedic offerings:


Sigvaris Inc.

Comprefit Standard Calf & Foot

Comprefit Standard Calf & Foot

Lower limb garment strap system offers high range of adjustability for custom fit

  • Compression system for foot and calf comes with garment strap system that gives it high range of adjustability for accurate fit.
  • Overlapping bands mimic bandaging technique that allows for fluctuations in limb fluid volume.
  • Back spin of garment provides support and ensures firm, secure fit.
  • (800) 322-7744

GF Health Products

Lumex Knee Walker

Lumex Knee Walker

Knee walker provides comfortable option for patients healing from foot injuries

Ideal for patients recovering from foot surgery, Achilles injuries and foot breaks or sprains, the new Lumex Knee Walker can be a more comfortable alternative to crutches and help patients still carry out an active lifestyle. The walker comes with a built-in shock absorber designed to provide a smoother ride as well as a contoured, padded polyurethane knee pad for maximum comfort. Patients can use the product in indoor or outside environments and use the adjustable handle and knee pad to accommodate their specific height.

  • (800) 347-5678

Vionic Group

Vionic Footwear and Orthaheel Orthotics

Vionic Footwear and Orthaheel Orthotics

Footwear uses biomechanical technology to hug arches like a natural footprint

Your style, your science. That’s the motto behind Vionic Footwear and Orthaheel Orthotics. Biomechanics is a fancy way of saying the science of the way we move. Experts in foot and body movement took their studies and created Vio Motion Support. Because each shoe conceals this biomechanical technology under the foot, Vionic’s shoes and sandals hug arches like a natural footprint. This is how Vionic supports patients so they can get a move on.

  • (415) 492-2190

BackEmbrace LLC

BackEmbrace

BackEmbrace

Posture support helps prevent hunching and relieves strain

The BackEmbrace a posture support helps wearers stand in alignment with their shoulders back to relieve tension and strain in my upper back, neck, and shoulders. When worn, the BackEmbrace gently pulls shoulders back to encourage proper posture. The split-strap system offers varying levels of support and is adjustable for a custom fit.

  • (424) 501-4047

Limbkeepers

Limb Protectors

Limbkeepers

Non-compression knit sleeves and gloves offer discrete skin protection

  • Line of sleeves and gloves lets patients protect thin, fragile skin from abrasions, skin tears and bruising.
  • Colorful sleeves are lightweight and made with “four-way rebound stretch” so they fit snugly while cushioning the limbs.
  • Latex-free, sport technology yarns provide moisture management and permanent antimicrobial features to help maintain skin integrity.
  • (860) 304-3250

Airprene knee brace

Maxar Sports Medicine

Maxar brand re-designed for form and function

ITA-MED has redesigned its Maxar brand of sports medicine, orthopedic supports and graduated compression products in terms of both form and function. The company has added three new products for men and women: Posture Correctors, Airprene knee brace and Airprene sport belt. ITA-MED also re-designed the entire line with an enhanced color scheme of black with red trim. The line is suitable for a variety of users, such as people recovering from surgery or rehabilitating from various orthopedic conditions, workers with physically demanding jobs and athletes.


PediFix Footcare Company

Heel So Smooth

Heel So Smooth

PediFix Heel gives relief to painful skin cracking

As many women age, they become more prone to cracked skin on the heels. Pedifix Heel So Smooth heel sleeves help relieve and soothe the discomfort that can result from cracking with its propriety Visco-GEL material that gradually releases vitamin E enriched mineral oil onto the skin as the user wears the sleeves. Because of the material’s long release, the sleeves are ideal for use while sleeping or resting. The sleeves are washable and reusable.

  • (800) 356-8185

Vionic Group

Storm Casual Sneaker

Storm Casual Sneaker

Storm Sneaker from Vionic boosts buoyancy

The Storm Casual Sneaker utilizes Vionic’s orthotic technology to maximize foot comfort and support. The lace-up sneaker features a lightweight, flexible textile and durable rubber sole for buoyant movement. It has a highly-flexible pattern that is available in Black, Light Pink and Navy Black.

  • (415) 492-2190

Vionic Group

Pippa Toe Post Sandal

Pippa Toe Post Sandal

  • Lightweight, flexible EVA midsole absorbs shock, reducing stress on feet, ankles and knees.
  • Orthaheel Technology is biomechanically designed to hug arches and support feet, and built-in orthotic is shown to be effective in helping to treat heel pain (plantar fasciitis).
  • Durable rubber outsole with a patterned tread provides traction on a variety of surfaces.
  • (415) 492-2190

Sigvaris Inc.

COMPREFLEX KNEE

COMPREFLEX KNEE

Compression wrap allows for total leg coverage

  • Easy to don and doff, inelastic wrap features 20-50mmHg of gradient, short-stretch compression from the same garment.
  • Comfortable compression straps are easy to reach because they wrap around the front of the knee.
  • Inner stretch panel allows simple donning and doffing and the butterfly strap can be worn over the patella for covered flexibility.
  • (800) 322-7744

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