Perhaps slow to adapt, HME is starting to see the importance of engaging customers using social media tools.
With each new industry cut or cap, providers fi nd it harder to keep and create customers. We examine how providers can implement a marketing strategy that will help them keep and create customers in good times and in bad.
How Seeley Medical shaped a solid branding strategy — and why you should, too.
Sharing the Positive Story the HME Industry Has to Tell.
In our challenging business environment, it is not only practical to take full advantage of available online tools, it is essential.
Referral partners have come to depend on HMEs to ensure positive outcomes in the homecare setting. That said, the game has changed.
Partnership seeks to create educational opportunities.
Providers need to reach out to partners, patients — now.
Industry sales and marketing expert Ty Bello releases book of business insights learned form his mother.
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