Product Solutions

Women's Health

The latest product offerings to help providers that specialize in serving women's unique health needs.

The women’s health market has seen substantial growth in recent years, and product manufacturers have been working to help women’s health providers stock their shelves.

According to Research and Markets, the global women’s health market is set to grow at a compound annual growth rate of 3.84 percent during the years 2016 to 2020. Women’s health refers to the overall well-being experienced by women, which includes physical, mental, and social well-being. It deals with the diagnosis and treatment of various diseases and conditions that affect women, such as HIV/AIDS, endometriosis, infertility, polycystic ovary syndrome, postmenopausal osteoporosis, and cancer (primarily ovarian and breast cancer).

This growing niche market can be served well by HME providers, as the industry offers myriad products for women’s health issues. According to the CDC, 38.5 percent of women 20 years and older are obese, which can lead to a number of ailments that HME providers can address. Also, breast cancer awareness has caused increased education and the growth of related markets, such as lymphedema.

From breast pumps to maternity wear to post-mastectomy products, HME providers should consider the revenue-generating opportunities of serving this growing market. Whether you are looking to expand your women’s health inventory or are looking to break into this product-based business, here is just a sample of some of the items available that were created with women in mind:

Support for moms trying to stay fit during pregnancy

Active Mom Maternity Support BeltActive Mom Maternity Support Belt

  • The belt is suitable for the gym, walking, running, or just receiving extra support during the day.
  • The medium-strength, 6 in. support belt has a compression design to help stabilize users’ hips and reduce low back pressure.
  • The adjustable belt is designed to grow and change along with a woman’s body all the way through to postpartum recovery.

GABRIALLA by ITA-MED Co.
(888) 469-6600
www.itamed.com


Water-resistant garment protects post-surgery patients

The Shower Shirt

  • Protects patients with post-surgical drains, tubes, dialysis catheters and medi-ports from water while showering.
  • Originally created for post-mastectomy patients so that they could bathe safely and reduce stress and anxiety.
  • Helps reduce the risk of infection by keeping water away from the surgical paraphernalia sutured into the patient’s skin.

The SHOWER SHIRT Co. LLC
(321) 784-9363
www.theshowershirt.com


Breast pump system lets women pump anytime, anywhere

Freemie Collection CupFreemie Collection Cup

  • Each cup assembly is naturally shaped and can be slipped inside a woman’s bra.
  • Rather than collecting in bottles, milk is collected in the cups so that women can pump discretely at anytime.
  • Each plastic cup is extremely lightweight at just over an ounce

Freemie
(916) 339-7388
www.freemie.com


Supporter helps with multiple pregnancy ailments

V2 Supporter

  • Helps pregnant women with vulvar varicosities by providing compression and pelvic floor therapy.
  • Adjustable for comfort and support, soft, lightweight and machine washable.
  • Also recommended for lymphedema, perineal edema, incontinence and external prolapsed bladder or uterus.

It’s You Babe LLC
(877) 661-9682
www.itsyoubabe.com


Member service organization for women’s health providers

Essentially WomenEssentially Women

  • Led by a team of experienced businesswomen committed to helping members navigate this industry as it evolves.
  • Members have group purchasing discounts and rewards, as well as an online business-to-business marketplace.
  • Access to interactive online training courses and EW’s annual Focus conference.

Essentially Women
(800) 988-4484
www.essentiallywomen.com


Non-compression knit sleeves and gloves offer discrete skin protection

Limb ProtectorsLimbkeepers

  • Line of sleeves and gloves lets patients protect thin, fragile skin from abrasions, skin tears and bruising.
  • Colorful sleeves are lightweight and made with “four-way rebound stretch” so they fit snugly while cushioning the limbs.
  • Latex-free, sport technology yarns provide moisture management and permanent antimicrobial features to help maintain skin integrity.

Limbkeepers
(860) 304-3250
www.limbkeepers.com

This article originally appeared in the October 2019 issue of HME Business.

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