Bruno Independent Living Aids, Inc.
Valet Signature Seating
Bruno rebrands turning seat products
Bruno Independent Living Aids has rebranded its line of
turning seats from Turning Automotive
Seating (TAS) to Valet Signature Seating.
The individual names of the products within TAS—the Turnout, Turny,
Turny Orbit and Compact Lift-Up Seat – proved somewhat confusing for
customers. The simple marketing strategy of Good (Valet), Better (Valet
Plus) and Best (Valet Limited) is designed to make the products easy for
dealers and customers to understand.