Roadnet Adds Coastal Account Representative

Christopher Farmer to address needs of existing, new customers.

Delivery fleet routing and management system maker Roadnet Technologies has selected Christopher Farmer as an account representative for its coastal territory.

Formerly a senior business development manager for Cirta Communications, LLC, Farmer will now address needs of existing, as well as identify and recruit potential new customers for Roadnet Technologies.

His responsiblities include educating companies concerning Roadnet’s range of applications and products that offer vehicle routing and scheduling optimization, vehicle telematics, fuel management and real-time dispatch and GPS tracking for transportation fleets. Farmer also will assist customers throughout the technology evaluation stage.

Farmer brings more than 15 years of diversified experience in sales and marketing, with a focus in the software and high technologies industries to Roadnet Technologies, a provider of transportation management and vehicle routing software. His other past positions include working as a senior account executive for Integris LLC; a senior account executive for MCI Communications and a senior retail account representative for T. Rowe Price and Associates.
Mr. Farmer earned his Bachelor of Arts degree from the University of Maryland at College Park and presently resides in Baltimore, M.D. 

“Christopher earned numerous awards in recognition of outstanding sales performances at Intergis, an indication of his outstanding skills and work ethic,” stated Roadnet CEO Len Kennedy. “He brings extensive experience and an in-depth understanding of companies requiring mobile resources and fleet management solutions, and represents a key addition to our sales team.”


About the Author

David Kopf is the Editor of HME Business.

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